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Apex Business English · Business C1

Contents

Boardroom English — precise, persuasive, poised.

🕴️ 💬 ✨
🎙️
Unit 1
Theme

Executive presence & personal branding

Presence you can hear

1A
The first ninety secondsOpen lesson →
inversion for emphasis
1B
What sets you apartOpen lesson →
cleft sentences
CS1
🎯Case Study 1Open case study →
Applied scenario for Unit 1
🗺️ 🏰 🎯
♟️
Unit 2
Theme

Strategy & competitive advantage

Where you play, how you win

2A
Where we play, how we winOpen lesson →
advanced discourse markers
2B
Turning verbs into strategyOpen lesson →
nominalisation
CS2
🎯Case Study 2Open case study →
Applied scenario for Unit 2
🔄 🧠 🌉
🧭
Unit 3
Theme

Leadership & change management

Leading through the turn

3A
Looking back on the pivotOpen lesson →
modal perfects (should/might/could have)
3B
It would seem that…Open lesson →
hedging & tentative language
CS3
🎯Case Study 3Open case study →
Applied scenario for Unit 3
✒️ 💼 ⚖️
🤝
Unit 4
Theme

High-stakes negotiation

What the deal really costs

4A
If we had signed then…Open lesson →
mixed conditionals
4B
Provided that both sides moveOpen lesson →
advanced conditionals (unless / provided that / were it not for)
CS4
🎯Case Study 4Open case study →
Applied scenario for Unit 4
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📊
Unit 5
Theme

Financial storytelling & investor relations

The story behind the numbers

5A
It is expected to growOpen lesson →
passive reporting structures
5B
What matters is the runwayOpen lesson →
emphatic structures (what / all / the thing…)
CS5
🎯Case Study 5Open case study →
Applied scenario for Unit 5
🗺️ 🛢️ 🚢
🌐
Unit 6
Theme

Global markets & geopolitics

Markets don't stand still

6A
However tempting the marketOpen lesson →
concessive clauses
6B
Weighing the trade-offsOpen lesson →
participle clauses
CS6
🎯Case Study 6Open case study →
Applied scenario for Unit 6
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🚀
Unit 7
Theme

Innovation, R&D & disruption

Ship the future

7A
By 2030 we will have shippedOpen lesson →
future perfect & future continuous
7B
Any given quarterOpen lesson →
advanced quantifiers & determiners
CS7
🎯Case Study 7Open case study →
Applied scenario for Unit 7
🌱 ⚖️ 📜
🏛️
Unit 8
Theme

Ethics, governance & ESG

The rules behind the results

8A
The board said the report…Open lesson →
reported speech (advanced backshift)
8B
We recommend that the board approveOpen lesson →
subjunctive & formal register
CS8
🎯Case Study 8Open case study →
Applied scenario for Unit 8
💬 🧩 🫱
👥
Unit 9
Theme

Talent, culture & difficult conversations

Words that hold teams together

9A
Threads that hold a team togetherOpen lesson →
cohesion & reference
9B
The unsaid, the impliedOpen lesson →
ellipsis & substitution
CS9
🎯Case Study 9Open case study →
Applied scenario for Unit 9
🏁 🧬 🌍
🌅
Unit 10
Theme

Vision, legacy & the future of work

What you leave behind

10A
Only then did we understandOpen lesson →
emphatic inversion (only then, no sooner)
10B
Looking ten years outOpen lesson →
mixed-tense review
CS10
🎯Case Study 10Open case study →
Applied scenario for Unit 10
🎯
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10 themed units · 10 case studies · Apex Business English · C1