Business C1 · Unit 6 · Global markets & geopolitics
6A. However tempting the market
C1 · Advanced Business English · concessive clauses
Unit 6 · Epigraph
"Without the concession, the exit reads as a panic. With the concession, the exit reads as a decision."
Objectives
What you'll be able to do
- Write a paragraph that walks away from an attractive market without reading as failure to see it.
- Front-load a concession using however / whatever / no matter how / adjective + as.
- Distinguish a concessive 'no' — read as discipline — from a reflexive 'no' — read as squeamishness.
- Read a rival's recommendation memo and identify the concession that keeps them in the room.
Important notes
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