Business · Unit 4 · Numbers & Trends

B4A. Reading the numbers

B2 · 60–75 min · Business English

Unit 4 · Quote
“Without data, you're just another person with an opinion.”
— W. Edwards Deming · A forecast is data plus a promise.
An analyst presenting a forecast slide with KPI dashboards
Lesson goals

By the end you will…

  • Walk a colleague through a forecast slide without hiding behind jargon.
  • Use future perfect and future continuous to talk about projections in time.
  • Read finance KPIs (ARR, churn, gross margin, runway) and translate them into plain English.
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🎯 Case study 4

Apply this unit's language to a realistic business scenario.

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📝 Homework

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