Business A2 · Unit 7 · The customer conversation

A2·7B. When something goes wrong: handling complaints professionally

A2+/B1 · 60–70 min · Business English

A calm agent handling a customer complaint.
Unit 7 · Quote
"A complaint handled well can keep a customer for ten years. Handled badly, it loses ten customers in a week."
Service-recovery rule of thumb
Lesson goals

By the end you will…

  • Handle a customer complaint end-to-end: acknowledge, investigate, propose, confirm.
  • Use past simple vs present perfect to describe what has and hasn't been done, and what happened when.
  • Estimate the real cost of a poor complaint experience and defend a recovery plan.
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